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Breakthrough Breast Cancer – Ladies Day

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As one of our chosen charities we were delighted to lend our support to Breakthrough Breast Cancer and head up some of the volunteer teams from SSE for the Perth Racecourse annual Ladies Day. The partnership between Breakthrough and Perth Racecourse began 6 years ago and has been blossoming ever since, year on year they go bigger, better and more pink with their efforts.

So when Niamh from Breakthrough asked myself and Nicole to get involved we jumped at the chance to play a part in such a special day. Donning our bright pink t-shirts and feather boas the army of volunteers were raring to go and raise as much as we could for an amazing cause as the gates opened. This year all funds are going to support local research in Dundee and Edinburgh which is fantastic.

Dundee Cancer Research is one of the leading research units in the UK and has been at the forefront of ground breaking research and pioneering treatments in the fight against cancer. So to know all the money generated today is going to help continue the battle against this disease locally was fantastic.

All of the ladies looked spectacular and went all out, dressed to impress in gorgeous summer dresses and beautiful/crazy hats. The sun even made an appearance, not that the few clouds ever had a chance of dampening the amazing atmosphere. A lot of the gents even stepped out in pink doing one for the girls which was great.

Throughout the day our teams sold feather boas, tombola and raffle tickets, Clean heels and much more all in a bid to generate as much as possible for Breakthrough. The generosity of the Racegoers was extraordinary and to hear their stories about family members, friends and partners whose lives have been touched by cancer was incredible.

I was overwhelmed by the amount of ladies and gents either in the middle of treatment, awaiting results or celebrating the end of treatment in attendance. Every single one there to enjoy the special day and many who said thank you to our teams for giving our time to raise such vital funds, funds which are, have, or will help them in their own fight. It was truly inspirational and awesome to meet so many and definitely gave us the motivation to carry on raising as much as we could right until the last race was over and the crowds had cleared. The total raised for the day was over £18,000 which is amazing and I am honoured that we here at ABC Events were able to play our part.

A big well done to Tracey and the fantastic team at Perth Racecourse and thank you to Niamh and the Breakthrough Breast Cancer Team for allowing us to join your team for the day, we are looking forward to next year already.



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